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Boutique opens at Eau Claire Retail Store and Training Center

Goodwill NCW has opened a boutique within its Eau Claire Retail Store and Training Center at 3605 Gateway Drive.

Goodwill NCW opened its first boutique at the Rib Mountain Retail Store and Training Center in January 2018 followed by ones at the Darboy Retail Store and Training Center in May 2018, the Neenah Retail Store and Training Center in March, the Green Bay West Retail Store and Training Center in April, and the Onalaska Retail Store and Training Center in May.

The boutique in Eau Claire is the sixth in Goodwill NCW’s 35-county region.

Just like at Goodwill retail stores and training centers, purchases made at the boutique support job-training and opportunities as part of Goodwill’s mission of Elevating People by Eliminating Barriers to Employment.

The look and feel of the boutique is different than regular Goodwill stores and offers more upscale merchandise such as clothing, handbags, jewelry, shoes, scarves and formal wear in brands like Michael Kors, Coach, LuLaRoe, Miss Me, Vera Bradley and more. Like at Goodwill stores, shoppers still will find items with color tags, and every week one of the colors — the color tag of the week — is 50% off.

The shopping experience is different than the regular store in that the brand names are already curated for the shopper and are pulled together in an area within the retail store and training center.

Items in the boutique are merchandised much like you would find in a specialty shop. Fixtures are carefully displayed so that each one offers a different look and feel by color, brand and seasonality.

About Goodwill: Goodwill NCW is a nonprofit human services organization whose mission is Elevating People by Eliminating Barriers to Employment across 35 counties in north central Wisconsin. The organization includes 27 retail stores and training centers in communities from Manitowoc to La Crosse, 24 human services programs, a unique shopping experience at its Appleton outlet store, plus online shopping at www.reStitch.com, a women’s apparel website, and www.shopgoodwill.com. It offers four Donation Express sites and 10 convenient donation bins throughout the Fox Cities. Goodwill NCW is a Platinum Level member of GuideStar.org, the world’s largest source of nonprofit organization information. Visit www.goodwillncw.org.

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