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Goodwill Industries of North Central Wisconsin

Celebrating 50 years of life-changing impact

Goodwill’s mission services and retail operations start with donations. It’s been that way since the Rev. Edgar Helms founded Goodwill in 1902 in Boston.

A member of Goodwill Industries International, Goodwill Industries of North Central Wisconsin has been serving 35 counties throughout north central Wisconsin communities since 1971. As a nonprofit, we use your donations and shopping purchases to fund job training and more in your community to make a life-changing impact for the people we serve.

The work always come back to the people whose lives we touch and serve and is part of our mission of Elevating People by Eliminating Barriers to Employment.

We encourage you to celebrate the possible with us by donating and shopping at Goodwill.

How You Make an Impact

Your Goodwill purchases and donations help fund job-training opportunities and more for your neighbors in north central Wisconsin. So, go ahead. Find something good and do good for your community.

Average Donation

Supports more than 3 hours of job training and opportunities

Average Purchase

Supports more than 1.5 hours of job training and opportunities