Good Points



Shop Goodwill, earn Good Points and save money
while making a difference in your community

Goodwill is excited to introduce its new customer rewards program, Good Points.

What is the Good Points program?

Good Points is our way of rewarding loyal customers. For every dollar you spend on donated merchandise in our stores, you earn one Good Point. After you have 100 Good Points, you earn a $5 reward toward your next purchase. Money spent at Goodwill retail stores and training centers goes to fund our programs and services throughout our 35-county region.

How does it work?

  • Visit your neighborhood Goodwill store to sign up for Good Points.
  • The cashier will enter your information into the Good Points system using your phone number and email address. You will receive a Good Points card at the time of signup.
  • Complete your profile at home by logging into
  • Start shopping and accumulating points. Each time you make a purchase, your accumulated points will be shown at the bottom of your receipt.

Do Good Points expire?

Yes, your Good Points expire after 180 days. If you don’t use your Good Points within the 180-day period, your point and dollar balance will reset to zero.

How do I keep track of my Good Points?

You don’t; we do it for you. A Good Points summary will be printed on the bottom of your receipt each time you shop.

What if I have other questions about Good Points?

Please email us at

Where can I use Good Points?

Good Points is only valid at stores owned and operated by Goodwill Industries of North Central Wisconsin. They currently are: Antigo, Ashwaubenon, Darboy, Grand Chute, Green Bay East, Green Bay West, Manitowoc, Menasha, Neenah, Oshkosh, Oshkosh West, Plover, Rhinelander, Shawano, Stevens Point and Waupaca.

Frequently asked questions

Q: How many points do I earn and what is the dollar value for the points?

A: For every $1 spent you will earn 1 point.

Q: Is there a maximum number of points I can earn on one transaction? Is there a maximum number of points I can accumulate without redeeming?

A: No, there are no maximum points for a transaction or a customer.

Q: Do my points expire?

A: Under the current terms and conditions of the loyalty program, points and reward dollars earned expire after 180 days.

Q: Do I have to bring my loyalty card with me when I shop?

A: Using the card provides a quick scan-and-go option for you. However, you don’t have to bring your   loyalty card. The cashier can look up your customer account by searching by your name or phone number.

Q: I qualify for the Senior Savings Day discount on Tuesdays. Can I earn loyalty points and receive the senior discount?

A: Yes.

Q: Can I use my GoodNeighbor certificate and still earn points on the purchases I make?

A: No, customers cannot use their Good Points card on purchases made with GoodNeighbor certificates.

Q: Can I earn reward points on Round Up donations?

A: No, customers cannot earn points on their Round Up donations.

Q: Can I earn Good Points on nondonated items sold in store?

A: No. Good Points only can be earned on donated merchandise sold in our retail stores.

Q: When I return purchases, how does this affect my loyalty points?

A: Your loyalty points will be reduced by any returns you make.

Q: Can points be redeemed on the same transaction they were earned?

A: No, they must be used on a subsequent transaction. This can be on the same day, however.

Q: Can tax-exempt customers belong to the loyalty program?

A: Only individuals can join the loyalty program. Businesses are not eligible. If an individual is eligible for tax-exempt status, they also can be a loyalty customer. Please complete a tax-exempt certificate when signing up at the register.

Q: What locations can I use my rewards card?

A: As of today, the Good Points program can be used only at our Green Bay-market stores (Green Bay East, Green Bay West, Ashwaubenon). We intend to make it available at the other 24 Goodwill NCW retail store and training center locations in 2017. At this time, this does not include the Outlet Store, Shop Goodwill or other Goodwill agencies.

Q: Can I earn points when purchasing or using a gift card?

A: You will not earn points when you buy a gift card. A loyalty customer can earn points for eligible purchases when using a gift card for payment.


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